Learning Objectives
The Students Will:
Understand classical conditioning and give examples of the process.Understand operant conditioning and describe applications.
Explain the distinctions between positive and negative reinforcement and punishment.
Describe the importance of reinforcement schedules and the characteristics of the schedules.
Communicate the significance of shaping to the process of operant conditioning.
Cognition
Memory
memory
encoding
storage
retrieval
sensory memory
short-term memory
long-term memory
working memory
parallel processing
automatic processing
effortful processing
rehearsal
Perception
Sensation
Perception
Selective Attention
Inattentional Blindness
Change Blindness
Absolute Threshold
Sublimina
Priming
Difference Threshold
Sensory Adaptation